Now released – one-to-one PR strategy sessions You may think 2017 is a while away but in terms of planning for your business next year, your planning needs to start…
My social preferences when it comes to consuming and creating Having just completed my degree in Business Management at The University of Glasgow, I’ve come to realise that textbooks get…
Pinterest is a platform for research, planning, buying and doing – the possibilities for business is huge and it marries well with how PR strategies can engage in a creative…
Facebook may only have come into the world in 2004 but is already dominating the web and the world as one of the largest global brands today. The social media…
Today’s blog has been inspired by a few things. Firstly, the lack of understanding about meaningful and relevant content. Secondly, quality is a priority not quantity and thirdly, by writing…
We’re celebrating our 6th anniversary this month and what better way than to offer you something new and to treat ourselves?! We’ve just launched a new video service in response…
‘Noise’ is a fairly standard problem when trying to get messages across using social media, there’s always a lot of other content on the internet and it can be hard…
Senior Account Executive/Junior Account Manager – Job Description Salary: dependent on candidate experience and skills Deadline for applications: Friday, 14 February – 12pm A rare and exciting opportunity has arisen…
My first project as an intern at Aura was to produce this video of the team filming for their client, The Lighthouse, Glasgow. At my interview we talked a lot…
Last night, Mashable posted a picture on Facebook of their newest interns wishing them luck and asking followers to give them a warm welcome. Seeing this as an opportunity, Aura’s…
