The next generation of PR practitioners are currently studying… not necessarily public relations. This post follows my first lecture, yesterday, to fourth year students at the University of the West…
Now released – one-to-one PR strategy sessions You may think 2017 is a while away but in terms of planning for your business next year, your planning needs to start…
Aura has made the “Top 25 Female PR Career Advice Bloggers” List. We even got a badge! The list, which has been put together by Personal Income, can be viewed…
My social preferences when it comes to consuming and creating Having just completed my degree in Business Management at The University of Glasgow, I’ve come to realise that textbooks get…
This is more of a personal blog post as I reflect on last year’s developments at Aura and progress with new and existing relationships. 2016 has a ring to it.…
International speakers will share insight and best practice with senior public relations practitioners at Scotland’s first festival for public relations next June (Thursday 16th and Friday 17th). The inaugural PR festival, ‘The…
Chartered PR practitioner – a new era for the PR profession Why you need to employ and contract a Chartered PR practitioner The PR business is swiftly changing into a…
I’ve worked in public relations (PR) for over 14 years and I’ve never claimed to know everything, but I’ve had a fair bit of experience across sectors and industries and…
#AuraPops Public relations (PR) practitioners need to be the eyes and ears of organisations/businesses. They need to know its current perceptions and reputation. They need to know it, to help…
The second #AuraPops video is once again inspired by my work with #PRStack. Tools and workflow are what make PR practitioners better at their jobs, especially if they keep learning to use…
