Today’s #AuraPops (not in the form of a 15-second video!) highlights the importance of community and crowdsourcing. Generally, crowdsourcing will involve one or two lead contributors and then there are…
#AuraPops Public relations (PR) practitioners need to be the eyes and ears of organisations/businesses. They need to know its current perceptions and reputation. They need to know it, to help…
The second #AuraPops video is once again inspired by my work with #PRStack. Tools and workflow are what make PR practitioners better at their jobs, especially if they keep learning to use…
From today, I will be recording and posting 15 second videos about PR topics, ranging from blogs to follow and top tips to ‘instathoughts’, covering different areas of work. This is an idea generated by…