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Aura PR  

Aura PR isn’t your traditional PR firm. It’s led by a strategic advisor with a hunger for information and an ability to work with businesses as a critical friend.

It comes down to people, purpose and planet, at the end of the day and if your values align with your audience.

Aura is a solution-driven, PR and communication consultancy, working across borders, run by me, Laura Sutherland – a chartered PR advisor, a PR industry ambassador, moderniser and I’m known for getting stuff done!

Did I mention I won PR Consultant of the Year in 2018 and 2019 at PRCA Dare Awards? I must be doing something right…

Aura PR is built on the belief of data-led, P2P public relations and communication – “People to People”. Brands are turning into people and people are turning into brands. I use data to inform strategy and to help humanise brands and how they communicate. Your purpose, values and personality count for everything.

I’ve set out my manifesto here, and you can read how you can work with me, here.

Take a look around my site, and on my blog in particular, there’s a wealth of information and helpful guidance in there. Help yourself!

Aura PR

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