Aura PR isn’t your traditional PR firm. It’s led by a strategic advisor with a hunger for information and an ability to work with businesses as a critical friend.
Aura is a solution-driven, PR and communication consultancy, working across borders, run by me, Laura Sutherland – a chartered PR advisor, a PR industry ambassador and a moderniser.
My strategic thinking and business acumen allow me to break down your challenges and develop solutions aligned with your mission, vision and values. Whether it’s developing your reputational risk plan, managing a crisis or developing creative engagement plans.
Did I mention I won PR Consultant of the Year in 2018 and 2019 at PRCA Dare Awards? I must be doing something right…
Aura PR is built on the belief of data-led, people-to-people (P2P) public relations and communication. Brands are turning into people and people are turning into brands nowadays. I use data to inform strategy and to help humanise brands in how and what you communicate.
Take a look around my site, and on my blog in particular, there’s a wealth of information and helpful guidance in there. Help yourself!