A chartered PR and communication consultancy, working across borders, achieving impact
Aura PR is a strategic public relations and crisis communication consultancy run by me, Laura Sutherland. I help clients solve problems and develop solutions which add value to small, medium and large businesses, through strategic thinking and a collaborative approach. I describe my approach as entrepreneurial and I use design thinking as a process to formulate ideas and plans.
Aura PR is built on my 19 years’ experience, along with that of my highly skilled associates. Investment in my professional development, plus my curiosity of new skills, diverse audiences and collaborative approach with my clients and wider network, makes me a highly respected and trusted strategic partner. Although I essentially work on my own I am always working with a wider team.
I offer my consultancy service for both Director-level (personal) and business/organisational support. If your team is delivering the strategy but lacking in up-to-date (digital) skills, then I can help them up-skill through the Aura Academy.
Clients say I am proactive, knowledgeable, responsive, energetic and results-driven. My peers say they are “in awe” of my drive and determination, leading the way in our sector and empowering and encouraging them. You see, it’s not just about making money, for me, it’s about making a positive impact through the work I do.
What’s keeping you awake at night? How can I help? Please take a look around my site before getting in touch. It’ll give you a feel for my work and thinking. I highly recommend you read some of my recent blog posts and if you’re into receiving an occasional email update about what I’ve been up to and recent developments in PR and communication, you can sign up for my e-newsletter.