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Aura PR  

Aura PR is a public relations consultancy for brands re-thinking how they approach their communication and digital marketing.

Aura is a solution-driven, PR and communication consultancy, working across borders, run by me, Laura Sutherland – a chartered PR professional.

I understand that small businesses need to maximise their budgets and get as much engagement from their activity. I focus very much on a blend of earned media, owned and sharable content, of value to your audience.

Did I mention I won PR Consultant of the Year in 2018 and 2019 at PRCA Dare Awards? I must be doing something right…

Aura PR is built on the belief of data-led, people-to-people (P2P) public relations and communication. Brands are turning into people and people are turning into brands nowadays. I use data to inform strategy and to help humanise brands in how and what you communicate. 

I’ve set out my manifesto here, and you can read how you can work with me, here.

Take a look around my site, and on my blog in particular, there’s a wealth of information and helpful guidance in there. Help yourself!

Aura PR

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