All posts tagged Social media

One-to-one PR strategy sessions released

PR STRATEGY
Now released – one-to-one PR strategy sessions You may think 2017 is a while away but in terms of planning for your business next year, your planning needs to start…

My social preferences day-to-day

social preferences Lesley Clark
My social preferences when it comes to consuming and creating Having just completed my degree in Business Management at The University of Glasgow, I’ve come to realise that textbooks get…

8 creative ways to use Pinterest in PR

8 creative ways to use
Pinterest is a platform for research, planning, buying and doing – the possibilities for business is huge and it marries well with how PR strategies can engage in a creative…

One example of how to slice through noise on social

panel discussion
Facebook may only have come into the world in 2004 but is already dominating the web and the world as one of the largest global brands today. The social media…

Activity: less of it, more of it

Today’s blog has been inspired by a few things. Firstly, the lack of understanding about meaningful and relevant content. Secondly, quality is a priority not quantity and thirdly, by writing…

Birthday treat for you and for Aura

We’re celebrating our 6th anniversary this month and what better way than to offer you something new and to treat ourselves?! We’ve just launched  a new video service in response…

The internet is loud

internet noise
‘Noise’ is a fairly standard problem when trying to get messages across using social media, there’s always a lot of other content on the internet and it can be hard…

PR/comms job opportunity – Glasgow

Senior Account Executive/Junior Account Manager – Job Description Salary: dependent on candidate experience and skills Deadline for applications: Friday, 14 February – 12pm A rare and exciting opportunity has arisen…

Aura’s intern makes a video about making a video

Lauren Murray
My first project as an intern at Aura was to produce this video of the team filming for their client, The Lighthouse, Glasgow. At my interview we talked a lot…

What Mashable said to Laura

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Last night, Mashable posted a picture on Facebook of their newest interns wishing them luck and asking followers to give them a warm welcome. Seeing this as an opportunity, Aura’s…