All posts tagged public relations

Inspiring the next generation of PR practitioners

next generation of PR practitioners
The next generation of PR practitioners are currently studying… not necessarily public relations. This post follows my first lecture, yesterday, to fourth year students at the University of the West…

One-to-one PR strategy sessions released

PR STRATEGY
Now released – one-to-one PR strategy sessions You may think 2017 is a while away but in terms of planning for your business next year, your planning needs to start…

Top 25 Female PR Career Advice Bloggers

female pr
Aura has made the “Top 25 Female PR Career Advice Bloggers” List. We even got a badge! The list, which has been put together by Personal Income, can be viewed…

My social preferences day-to-day

social preferences Lesley Clark
My social preferences when it comes to consuming and creating Having just completed my degree in Business Management at The University of Glasgow, I’ve come to realise that textbooks get…

What’s in store in 2016?

Happy New Year...let's crack on
This is more of a personal blog post as I reflect on last year’s developments at Aura and progress with new and existing relationships. 2016 has a ring to it.…

Scotland’s first PR festival launches

Early bird tickets on sale until 31 January
International speakers will share insight and best practice with senior public relations practitioners at Scotland’s first festival for public relations next June (Thursday 16th and Friday 17th). The inaugural PR festival, ‘The…

Chartered PR practitioner – every PR should be one

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Chartered PR practitioner – a new era for the PR profession Why you need to employ and contract a Chartered PR practitioner The PR business is swiftly changing into a…

Top tips for your PR CPD plan

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I’ve worked in public relations (PR) for over 14 years and I’ve never claimed to know everything, but I’ve had a fair bit of experience across sectors and industries and…

Aura Pops: PR – being the eyes and ears

LS - Aura pops-eyes and ears
#AuraPops Public relations (PR) practitioners need to be the eyes and ears of organisations/businesses. They need to know its current perceptions and reputation. They need to know it, to help…

Aura Pops – 15 PR tools in 15 seconds

LS - Aura pops 15 tools
The second #AuraPops video is once again inspired by my work with #PRStack. Tools and workflow are what make PR practitioners better at their jobs, especially if they keep learning to use…