pr & communications
PR is at the heart of all our work. We build trust and relationships with audiences.
Really, all our other services listed should be sub-services from PR. Activities are developed which tell your brand’s story, delivering them across multiple channels and platforms.
Businesses and organisations have long understood the power customers, service-users and stakeholders have to influence its reputation and its profits for better and for worse. Ultimately organisations and business have seen their viability threatened.
A strategic PR plan can have a long-term effect. It should be an integrated part of any business plan and it should also help inform business strategy and areas of potential growth. PR can also act as a soundboard for research and development.
We firmly believe in strategy and not doing something for the sake of it.
Read this slide deck which outlines the modern PR model we to – PESO. We look to develop brand stories through paid, earned, shared and owned media, cutting through the huge volume of posts and content online every day. If you don’t have a strong news story which will achieve editorial and you don’t have a budget to buy media space, this model will help identify how we can still engage your target audience.
Get in touch so we can discuss further – it’s a lot to take in!